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In an information overload and multi-tasking world their message is clear and single-minded. You have to FOCUS on ONE thing. Extraordinary results are directly determined by how narrow you can make your focus. Of course for most of us that is really hard to do. Distractions and popular philosophies are often the reasons why we think we can’t or didn’t succeed. Today good friends, Gary Keller and Jay Papasan, publish their next book—The ONE Thing. I had an opportunity to read an advance copy and there is no doubt that this book will surge on to all the best seller lists this month, and most likely bubble all the way to number #1. Here is my review of their book - http://amzn.to/YYOK9Z - if you found the review helpful I would appreciate a yes on Amazon.

Our migration from PC to tablet and smartphone has been nothing short of incredible. And the current market share held by the top 2-3 players is also enormous.

Michael and Alec thank you for restating earlier quotes I made about education, training and professionalism in our beloved industry. Matt you may enjoy enjoy trend #2 and #1 in the latest 2012 edition of the Swanepoel Trends Report released this month in which those two chapters really delve deep into the structure, value and challenges of MLS and Realtor Associations.

No problem Christopher, I know Realogy is not currently a publically traded company....I was posing a question not making an observation of fact. Lets add a rider to the question that if you bought either you had to hold your position for say 5 years. Would that change your decission which one to buy?

Lots of therories. How about a simple question: If you had $1M and had to invest it today, one deal, two choices....would you buy Realogy stock or Zillow stock?

No I will no be at the REEA conference in JUne but I will be at the AREAA conference in April. All these acronyms :-)

Alec: I've discussed this issue with Stefan Swanepoel many times personally. I've written a bunch of blog posts in which I quote him on this and other closely related topics. You can find many of them at http://pinterest.com/michaelmcclure/raise-the-bar-in-real-estate/. I can promise you that his comment was made from the perspective of fact, not from one of preference. As evidence, here's a quote from Stefan in one of my posts: "I have publicly supported and encouraged a continual uplifting of the educational process and the professionalism of the real estate brokerage industry in most of my last 16 books and reports.. The time has come for a big change. I think a significant “Game Changer” type shift is now required. Otherwise we may, as an industry, slip further and further downhill until one day “others” outside the industry will find a new solution that may not include real estate agents as we know them today."