Joe Herrera Recruiting Email

What holds an agent back from joining a brokerage? Just read Joe Herrera's latest recruiting email to find out.

With an upfront subject line, it's no wonder why it generated an unprecedented 73% open rate.

Agents worry about making enough money. Joe guarantees that agents who join his team will make $100K+ in the next year. They worry about generating leads. Joe tells them that they'll have access to training and systems to help them succeed.

This was a perfectly executed email that preemptively explained how joining his brokerage will solve all the normal issues agents are facing today.